Friday, October 9, 2009

IBM unveils technology to help telcos analyse usage patterns

IBM has launched two technologies that will enable telecom operators analyse usage patterns of their subscribers and accordingly design subscription plans.

Social network analysis (SNA) technology, which has been developed at IBM's India centre, will enable telecom operators analyse the calling patterns of its users and develop more attractive and useful subscriber plans. With more customer-friendly plans, telcos can reduce customer turnover and increase customer satisfaction

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